Terry Loder Creative

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Radio
Jingles
Message On Hold
Television

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Hi, I'm Terry.

"Terry Loder is absolutely one of the best in the industry. He is a creative Wizard and a joy to work with."
- Dr. David Jarrin

"Our customers love our on hold message. In fact, they love it so much we’ve had customers ask us to put them on hold!"
- Leslie Hill

"I think Terry Loder is insane, but that hasn't kept me from doing business with him for 12+ years."
- Jill Green

"We just started our TV schedule and we've had 4 new clients call to set up appointments already."
- Jason Smith

"The client loved you and wants to work with you again — And obviously you will always be our first call!."
- Danny Llewellyn

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Back | Blog

What—Me Robot? Negative. Let TLC Do Your On-Hold.

01|01|26

Let’s be honest: most business phone systems sound like a drunken robot is handling your customer’s call. With Terry Loder Creative, they hear the human touch. A little warmth. A little humor. Ya know… HUMON. We just wrapped up fresh programs for some of my long-time clients, including:

8 shows for GTG Peterbilt across Kansas, Missouri, Illinois, and Iowa. (Go Hawks!)
MOH + radio spot for Arnold Motor Supply (five states… I think 🤔)
Green Chevrolet-Buick GMC and Green Family Hyundai in Iowa and Illinois
Diesel shop programs now playing from New Jersey to Arizona (too many to name)

So class… WHAT’S THE LESSON FOR TODAY?

👉 Stop letting robots represent your brand.
👉 Let real humans do the talking.
👉 Make your on-hold experience actually worth holding for.

Put me to work — I DOUBLE DOG DARE YA… Your connection is just moments away…

Welcome To Diesel Town

01|05|25

I was commissioned to produce a “BioSong.” I call it Diesel Town. It’s a short (2:00) full production about the improbable success story of Diesel Repair specialist Robert “Buck” Monson. Talent from Nashville, Phoenix, LA, and my Iowa studio pulled the trigger on this smokin’ project featuring an insane solo on a 7-string Electric violin. Wanna hear this puppy?

“Diesel Town”

TLC on the Radio in Colorado Springs

11|01|23

Eddie Lawrence met me here in Iowa. His Mobile Transport Repair (MTR) is known as THEE diesel repair shop for fleet repair in Colorado Springs and wayyyyy beyond. Eddie wanted a fast-talking jingle kind like Smoky and the Bandit or Convoy. It’s called “From Here to There.”

That was three years ago. Now, people know and sing this track for hundreds of miles around. It’s included in his on-hold program, too.

Now Eddie’s kicking in PHASE 2 of his growth plan: 3 radio spots, some TV based on the jingle, and some new creative 30-second and 15-second spots. We’re hooking you up with the original jingle (Featuring Johnny Butten on banjo) and one of the spots that will begin airing in November 2023 on Cat Country 95.1 FM – 740 AM talk radio – CW Fox 21 TV. We might just have us a convoy in the making.

Check it out and call if you want to hear your idea set to music. Thanks to Eddie and all the “Diesel Cavalry” at MTR, Colorado Springs.

“From Here to There”

“From Here to There II”