DES MOINES SEED COMPANY IS FOR THE BIRDS
Since 1944, Des Moines Seed Company (DMC) has been calling birds to dinner. Customers from all over North America feed their cage and wild birds with premium quality products from DSC. But their customers didn’t all appreciate the music they would hear on hold when they called to order. Some got downright cranky and hung up! Something had to be done.
So the boss had new VP Chris Beach initiate a search for someone who could make the on hold experience a whole lot better. Turns out, they heard Terry’s voice on a customer’s message and that was it. Chris called Terry and the first of four new MOH programs is informing callers with great music and highly creative messaging. Complaints about the old music are gone. We’re even recruiting a few hungry birds to sing along. The boss is happy. Customers are happy. The birds are happy. It’s all music to our ears.